
Take this quiz to see how seductive your business is to your perfect prospects. If you aren't sure if you should answer true or false to a question, than answer false.
1. My marketing materials always include testimonials from the type of customer I want to attract. T / F
2. The testimonials I use show specific benefits the customer got - not just that I was nice or good to work with. T / F
3. I am comfortable talking about prices and fees with my customers. T / F
4. The text on my marketing materials focuses on THE CUSTOMER and what she gets, not on what we give. T / F
5. When speaking with a prospect, I always ask questions about what he wants and why it is important to him. T / F
6. My proposal is a simple agreement that includes the client's goals and doesn't contain lots of legal jargon. T / F
7. I often get referrals to the type of customer I most want to attract. T / F
8. I am not in the bottom 1/2 of my industry for pricing. T / F
9. My prospects don't whine about price. T / F
10. My website is up-to-date, uses "client speak", is loaded with testimonials, is easy-to-use, and does not list my prices.
FIND OUT HOW YOU SCORED9 or 10 answered TRUE: You are hot, hot hot! Your prospects should be all over you! If they are, but you still aren't making enough sales each month, than you problem lies with the number of qualified prospects who know you exists. You need to work on your visibility and your exposure to your perfect prospect.
6, 7, or 8 answered TRUE: You are somewhat attractive, but aren't highlighting yourself as well as you could. Get cracking on updating and improving the items for which you answered "false". If you aren't sure how to improve those items, than give us a call at (877) 669-9897 or email us to set up an appointment to discuss your specific challenges. You clearly a smart cookie and doing many of the right things, you just need a little customized, guided push to get you sizzling hot for your prospects!
3, 4, or 5 answered TRUE: You have some things going for you, but you need help so your prospects can see the real beauty you are! Pick one or two of the items you can't answer with a solid "TRUE!" and begin working to improve them right away. If you need help, check out your self-learning item options or shoot us an email to chat about your needs more specifically.
Fewer than 3 answered TRUE: You need a makeover...fast! If you don't help your customers see the true beauty you are underneath, you won't be able to attract enough prospects to keep your business from absolute disaster! For a simple and quick makeover, we recommend the book, "Starving Artist No More". If you prefer to listen, rather than read, than check out the 6-part audio CD series, "Business Rescue".
It's never too late to work on making yourself more attractive to your target prospect. They are out there waiting for you. You just need to attract them.
Seriously, if you are stuck and just don't know which way to turn, just give me a call directly at (623) 414-2352 or shoot me an email and I'll help you figure out an easy way to get started being the sexy business you know you can be!